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This eBook covers everything you need to know for your small business website from defining your target market and objectives, to using analytics to measure your results and stay on track and everything in between. The fact that it is easy to read and easy to understand makes this a great resource for any small business.
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Written in a style that will entertain as well as inform. Explains the pitfalls of ROI (Return on Investment) measures and gives fantastic insight on creating buzz about your business.
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Specific advice for determining where you should market online and identifying where the conversation is happening for your industry. This book includes solid information about using Facebook, LinkedIn, Twitter, blogs and more. It includes a comprehensive look into keyword opportunity analysis for a number of industries.
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A user-friendly guide to the basics of smart marketing and management for small business including being found, innovating, and promoting your business. This eBook demonstrates the effective use of color and design in the course of explaining solid small business marketing principles.
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A great how-to on all the aspects of advertising to the right audience. Google offers a complete overview of adword search marketing, effective key word targeting and tracking results. You’ll also find helpful hints on creating the most effective local and mobile business ads.
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We recommend to all our clients to read this ebook at the beginning of every project, its is a great guide to the in’s and out’s of online marketing.
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A condensed version of the book Duct Tape Marketing: The World’s Most Practical Marketing Guide. Perfect for those who wish they never had to deal with the “M” word. Built on the premise that every activity involved in your business revolves around marketing.
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